CBD topicals are one of the fastest-growing categories in natural wellness — and for good reason. Whether you're new to CBD or looking to get more out of your routine, knowing how to apply CBD cream correctly can make a meaningful difference in your results.
Here's everything you need to know to get started.
What Is CBD Cream?
CBD cream is a topical product infused with cannabidiol (CBD), a naturally occurring compound derived from hemp. Unlike oral CBD products, topicals are applied directly to the skin and are designed to work locally — meaning they target a specific area rather than traveling through your bloodstream.
ShiKai's CBD Cream with Menthol combines the soothing properties of CBD with cooling menthol for a refreshing, targeted experience.
Step 1: Choose the Right Strength
CBD creams come in a range of potencies. If you're new to CBD topicals, starting with a lower concentration gives your skin time to adjust. ShiKai offers options from 125mg to 500mg CBD per container:
- 125mg CBD — ideal for everyday use and mild discomfort
- 375mg CBD — a mid-strength option for more targeted support
- 500mg Double Strength CBD — for those who want maximum potency in a concentrated formula
Step 2: Clean and Dry the Area
Before applying CBD cream, gently cleanse the skin with warm water and pat dry. Clean skin allows the cream to absorb more effectively and reduces the chance of any residue interfering with absorption.
Step 3: Apply a Small Amount
Start with a pea-sized amount and apply it directly to the area you want to target. CBD cream doesn't need to be applied generously — a thin, even layer is more effective than a thick coating.
Step 4: Massage It In
Use gentle circular motions to massage the cream into your skin until it's fully absorbed. This helps stimulate circulation and encourages the CBD to work where you need it most. Take your time — 30 to 60 seconds of massage can noticeably improve absorption.
Step 5: Wash Your Hands
Unless you're treating your hands specifically, wash them after applying to avoid accidentally transferring the cream to your eyes or other sensitive areas.
Step 6: Be Consistent
Like most wellness products, CBD cream tends to work best with consistent use. Applying it as part of your daily routine — morning, evening, or both — can help you notice results over time.
Tips for Getting the Most Out of Your CBD Cream
- Apply after a warm shower — open pores may enhance absorption.
- Layer with a moisturizer — if your skin is very dry, a light moisturizer over the top can help lock in the CBD.
- Store at room temperature — avoid leaving your cream in extreme heat or cold, which can degrade the formula.
- Give it time — CBD topicals typically take 15–45 minutes to take full effect.
Who Is CBD Cream For?
CBD cream can be a great addition to the wellness routines of many people, including:
- Active individuals looking for post-workout recovery support
- Those who spend long hours on their feet or at a desk
- Older adults seeking natural alternatives for everyday comfort (learn more in our guide to CBD benefits for older adults)
- Anyone curious about incorporating CBD into a natural skincare routine
Ready to Try CBD Cream?
ShiKai offers a range of CBD creams crafted with premium ingredients and thoughtfully developed for everyday wellness. Explore the full collection and find the strength that's right for you.